Zihan Gu

Incorporating Empathy in the Design of a Vegetarian Restaurant

Abstract

This research project aims to focus on the connection between the approach to designing a vegetarian restaurant and the process of integrating designers to empathise with customers, exploring all the empathy designers need to have when designing a vegetarian restaurant and the practical steps that come with the customer experience. In this research, the three terms of vegetarian restaurant design, empathy and sense of user experience are the focus of this project." Empathy is the ability to understand what other people feel emotional, see things from their point of view, and imagine yourself in their place." ( Kendra 2020). In recent years the term empathy has been mentioned across industries and is an essential part of design thinking. Stevens (2021) states, "Empathy is considered the starting point for any design. During the empathise phase,
the designer gets to know the user. This means observing and engaging with people to understand them on a psychological level and observing and engaging with people to understand them on a psychological and emotional level. This project will incorporate the process of empathy with customers to design a vegetarian restaurant, exploring practical design steps and methods in empathising with customers as a way of demonstrating how designers should think about designing a vegetarian restaurant when empathy is used as a design lens. As a unique type of restaurant, vegetarian restaurants are entering people's daily lives more deeply. They are no longer just for vegetarians but for all diners. It requires designers to focus on the customer's dining experience. They have to integrate the process of empathy with the customer and truly understand the user's needs and feelings. Then designers should use empathy as a design perspective to complete the design of a vegetarian restaurant to show how the design resonates with the customer and influences the design approach of a vegetarian restaurant.

  • The aim of this phase is to gain a better understanding of the culture and current market situation of vegetarian restaurants and to clarify the essential positioning of vegetarian restaurants. This stage reveals how to carry out the crucial preparatory work before designing a vegetarian restaurant. This is important for the design approach and style of a vegetarian restaurant.
  • The aim of this phase is to gain a better understanding of the culture and current market situation of vegetarian restaurants and to clarify the essential positioning of vegetarian restaurants. This stage reveals how to carry out the crucial preparatory work before designing a vegetarian restaurant. This is important for the design approach and style of a vegetarian restaurant.

  • This stage aims to start designing the visual part of the vegetarian restaurant and to complete the initial design sketches. This stage reveals the importance of design style and elements in the design of a vegetarian restaurant.
  • This stage aims to start designing the visual part of the vegetarian restaurant and to complete the initial design sketches. This stage reveals the importance of design style and elements in the design of a vegetarian restaurant.

  • Due to the misdirection of the second phase, the aim of this phase was to redefine what approach to design would resonate more with the customer and to revise the previous strategy in its entirety. This stage reveals that designers should choose a genuinely practical design approach to a vegetarian restaurant when using empathy as a design perspective.
  • Due to the misdirection of the second phase, the aim of this phase was to redefine what approach to design would resonate more with the customer and to revise the previous strategy in its entirety. This stage reveals that designers should choose a genuinely practical design approach to a vegetarian restaurant when using empathy as a design perspective.

  • Artefacts

  • Select Bibliography

    1. Bonacho, R, de, SAP, Viegas, C, Martins, JP, Pires, MJ, & Estêvão, SV (eds) 2018, Experiencing Food, Designing Dialogues : Proceedings of the 1st International Conference on Food Design and Food Studies (EFOOD 2017), Lisbon, Portugal, October 19-21 2017, Taylor & Francis Group, Milton.

    2. Writingprincess. 2020, ''Stop Bastardizing Design with False Empathy", The Startup, < https://medium.com/swlh/stop-bastardizing-design-with-false-empathy-6a06d431bab3>