This project explores how feedback mechanisms can improve communication between players and developers during the early stages of game development. It investigates why communication often fails by identifying issues such as fragmented feedback, unclear design priorities, and lack of player involvement. Using a combination of human-centred design, Lean Startup methodology, and service design thinking, the project develops a structured feedback loop consisting of four stages: Collect, Analyse, Apply, and Communicate. Through interviews, iterative prototyping, and journey mapping, the research builds a lightweight, testable framework that turns feedback into a continuous learning process. The goal is to create a more transparent, responsive, and collaborative development environment where feedback becomes a shared and meaningful part of game design.